eToro, Unibank are now looking at the stock exchange: we explain to 32 million users what “social investing” is

noCertainty is an important good, but it is not sufficient. In the 1960s, Grandfather Yehuda founded the Swiss Israeli Trade Bank, an institution governed by Swiss law. Abi David is a pioneer in the fieldhi tech In Israel where he founded Magic and Aladdin. Grandfather Bank has always been an example to think about for Ronnie Asia. I remember each branch was a realm, almost impregnable. In the evening, as soon as the accounts for the day were closed, there was an employee who walked around the branches to collect documents and receipts to take to the headquarters. He toured on a motorcycle branch by branch. When I decided to found eToro, I tried to do a serious job, just according to the rules of the markets that would prevail after half a century, putting my father’s passion for technology into it. I have studied the opportunities offered by the digital world and tried to take advantage of them. Today we are no longer riding the motorcycle at the end of the day. Everything is digital, in real time. And our reference market is no longer the Swiss cantons, but the whole world.

Twenty five years

Uni Asia
Uni Asia

Born in 1981, Yoni Asia founded eToro when he was 25 years old, in 2007. When choosing a name, he was influenced by two factors. In the first class, He wanted to remember the symbol of the upward movement of the Wall Street Stock Exchange. At the same time, he was careful to avoid the easy, clichéd puns that would have been almost instantaneous with the use of the English language. So he turned to Italian, to that bull that now collects the interests of more than 32 million registered users, present in more than 100 countries with about $7.5 billion Properties under management supervision. Young people between the ages of twenty and thirty begin to approach the world of investments starting from 500 euros, which is the average down payment through which they become part of society, social investment. According to company data, eToro has a heavy presence in Europe and Great Britain, with 73% of users residing, and more than 23 million customers, while 12% is located in the Asia-Pacific region, 11% is in the Americas, and only 4% is between the Middle East and Africa.

Asia was recently in Milan, where eToro is participating in the Milan FinTech Zone, on a roadshow that has seen him sign sponsorship deals with major sports clubs. It is a company based in Israel, has a Cypriot banking license, and confirms that it is subject to European MiFID rules. A guarantee of 32 million people using it. However, on June 28, the Italian Antitrust Authority fined eToro €1.3 million for misleading advertisements. In short, it is not true that transactions on eToro are, as the advertisement states, free for savers. The disputed slogans say invest in stocks at 0% commission, 100% stocks and 0% commissions. Statements which Agcm proved to be so untrue, that they forbade their continuation and replication by any means of dissemination. From London, eToro said they believe strongly in the importance of consumer protection and providing consumers with comprehensive information. We are reviewing the decision made by the AGCM and evaluating our options.

Digital currencies

Aside from the misleading advertising ring, what sets eToro apart from all competitors – says Asia – is the great openness to the markets and educational approach, and joint investment strategies, to become part of Community It’s where you learn – there’s also the Academy that’s always there – and you exchange opinions. Where you can copy the investment strategies of The social investor or confrontation Connected with them in various operations. Market openness is a distinctive feature. Statistics prove – as Asia says – that 99% of investors invest in the local residence market. He does it for lack of tools, because broker He only talks about household chores, due to lack of knowledge. Instead, the opportunities offered by the markets are extraordinary. Looking at the first quarter of 2023 over the past three months, eToro highlights how its Italian investor clients have discovered companies engaged in the development of artificial intelligence. Open positions in AMD, Alphabet, Intel, Microsoft, Nvidia, Sentinel and many other companies have increased in double proportions. There is no shortage of cryptocurrencies, and they are very tempting for beginners looking for a shot at life. There are about 80 people selected.

We must be clear – as Asia says – cryptocurrencies should not exceed 3-4% of the investor’s total assets, only in some cases we can reach 10%, depending on the risk appetite and the age of the investor. EToro is one platform, but we’re the first to say it: it’s not designed for everyone. If someone is looking for retirement assets, eToro is not the best offer. But in all other cases we provide unique services on the world stage. A Twitter partner, eToro has a clear ambition for growth. 2025 could be the bear market year for the stock markets, with the listing in London or on Wall Street. At the moment, in addition to the Assia family and some managers, eToro capital is owned by the Ion Group, Softbank Vision 2 Fund, Velvet Sea and Agla projects, a company investment capital It is owned by the Arno Group (Lvmh). The goal of growth. Also in the offer of services. One is already available in Great Britain today Card Physically, backed by the Visa Circle for daily payments and to bring eToro closer to the Bank of Grandfather Judah.

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